Rubber Wristbands Make School Fundraising Easy and Fast
Article by Andy McBride
As budget crises hit schools across the nation, schools and their departments are forced to turn to new and innovative ways to raise money. Rubber wristbands have become one of the most popular ways for schools to raise needed funds in recent years. Bands, drama clubs, and other extracurricular activities have turned to the sale of rubber wristbands to cover the costs of new equipment, trip expenses, uniforms and other necessities.
The term “rubber wristbands” is a bit of a misnomer, since virtually all wristbands today are actually made from 100% medical-grade silicone. The term rubber wristbands, however, has stuck as a descriptive label.
Whatever you call them, rubber wristbands are a marketing phenomenon that means fast cash for their selling organizations. The secret is the fact that they are extremely inexpensive to buy in quantity. They can be resold at a price low enough to allow just about anyone wants one to buy it, yet maintain a high per-unit profit margin. The quick turnaround makes them an ideal school fundraiser.
Rubber wristbands are very popular with students as a fashion accessory. Rubber wristbands are popular because they appeal to school spirit and students’ natural quest for belonging. If their friends all have rubber wristbands, most students will want to be part of the group, especially in middle school. School names, logos, mascots and other school-specific messages can be a part of the custom wristbands. The resulting sight of many wristbands just alike in the classroom can help boost school spirit all year long.
Unlike candy sales of years past, rubber wristbands offer no empty calories. Unlike, candles, gift wrap and cookie dough, rubber wristbands offer immediate gratification. They can be sold directly, with no waiting for an order to come in, no deliveries by parents necessary. What’s not to love about fundraising wristbands?
There are multiple styles of rubber wristbands available, with sizes for both adults and children. There’s a wristband that’s right for just about everybody.
The originals, the debossed rubber wristbands, remain the most popular. This is the style of the original Livestrong yellow band. The lettering is molded directly into the silicone band for a clean, classic look. Embossed rubber wristbands go in the opposite direction, raising the lettering above the surface of the band for greater visibility.
If you need to reproduce a corporate logo or other image accurately, silk screen printed wristbands are the way to go. These print the desired image directly onto the flat surface of the rubber wristbands. However, because the image is not pressed into the silicone, it will not be as durable as the other styles.
For a really bold statement, debossed painted wristbands fill in the lettering of the basic debossed rubber wristbands with color for a bright, bold message. These are really hard to miss and make your message stand out.
Swirled wristbands add a memorable splash of color to the rubber wristbands themselves. The swirled bands create a fun, candy-stripe or tie-dyed appearance.
Not quite that bold? Go with segmented rubber wristbands. These are ideal for school and team colors, featuring block colors adjacent to each other without the blending that the swirled rubber wristbands have.
With the variety of styles and colors available, rubber wristbands appeal to a broad audience. They make an outstanding fundraiser for just about any kind of school projects imaginable.
About the Author
Direct Wristbands is the industry leader in rubber wristbands design and production. The company produces wristbands in a variety of sizes, colors and styles to suit any occasion.
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